LOS ANGELES – When people talk about seeing holy signs, they don’t usually mean "Your Ad HERE."
That was the message which appeared Wednesday evening as a 50-foot projected image on the bell tower of the Cathedral of Our Lady of the Angels, headquarters of the Los Angeles Roman Catholic Archdiocese.
Visible to thousands of commuters on a nearby freeway, the sign was gone the next day.
It wasn’t authorized by the archdiocese, spokesman Tod Tamberg said.
"A church tower is different from a billboard. If it wasn’t, we would have been selling ad space 2,000 years ago," he said. "There are plenty of ways to communicate without making ad space out of your sanctuaries. I think most people would react negatively to that."
Turns out, the sign wasn’t really trolling for advertisers. It was a guerrilla art piece by James Cui.
"I’m flattered you noticed," the 28-year-old Highland Park graphic artist told the Los Angeles Times, which called a telephone number listed on the sign.
"I hoped I was hitting a lot of people with it," Cui said. "That’s the trick in L.A. The only way to hit a lot of people is on the freeway."
Cui uses a laptop computer, a video projector and a portable electric generator to cast the images on blank walls.
This was really a wasted opportunity of the signs that could have been placed on the Taj Mahony. Such as perhaps "Ugly Cathedral for sale, Our Lady of Cement Blocks, or Our Lady of the Angles as some have called it. I am sure my readers could come up with a few more.
It wouldn’t be feasible to project an image of a normal-looking church on the cathedral, would it?
Although I don’t see anything wrong with projecting an image of a nativity scene during Christmas.
How about these:
St. Dyslexia’s Community Parish
Church of the Bad Idea
(special Latino masses for area Cubists Sunday afternoons)
The Cathedral of Miami Vice Drug Lord-esque Styling
Our Lady of the Liturgical Reform of No Return
St. Ah, Whatever
Church of the Nativity of the Rebirth of the 70’s
Notre DAMN that’s Ugly!
Mexican Bandito Community Parish
(Beauty! We don’t need no stinkin’ BEAUTY!)
Holy Cathedral of the Presumption
St. Joseph’s of the Extra Wide Necktie
St. John the Baptist Church of the Hair Shirt of Style
Las Right Angles
Basilica of St. Junipero’s Increased Sadness
St. Pelosi’s of the Architecture too Lame to Turn into a Bar
This is the first time a comment has made me laugh to the point of tears! I love this blog and its readers!
Church of the Melba Toast-WIMPY PReaching synod
Our Lady, who HATE men Church
Holy Geez, Church of the Blasphem
Church of the Diversified one-One an all are welcome
Vulcan Princess Chateau
St. Ego’s Projection
St. Narcissus’ Mirror Box
St. LookatHowCoolIam’s Attempt at Relevancy
St. Razeitsalttheearthandbuildachurch’s Plea for Help
Our Lady of the Earthquake Just Waiting to Happen
Queen of Sucking Up to Modernist Jesus Haters
Temple of Baal, Church of Moloch (?)
Our Lady of Perpetual Payments.
“Build me a beautiful cathedral on this spot.”
–The Blessed Virgin Mary
Masculine Mary Cathedral (you’d have to see the DELIBERATELY gender-less and race-inclusive statue of our Lady to get the reference).
I vote for “St. Sarek’s.” My friends and I, upon first seeing the cathedral and the statue over its door, dubbed the statue the Androgynous Vulcan Moon Goddess. None of us had ever seen the Blessed Mother depicted with short hair and bare arms before.
‘Saint Thomas the Apostle, Patron of Architects’. That church (and the builders) really needs him. Add in St. Joseph the Worker for added strength.
Lost Angels Catholic Church.. Actually, strike that. It’s the Lost Angel Worship and Spirituality center.
Comments are closed.